Capri
by Fraser by Fraser, a newly opened hotel near the Singaopre EXPO, would be a
suitable hotel for AFA. As AFA does not have an official hotel, we would like
to be AFA’s official hotel.
Convenience
for visitors
As
one third of the visitors come from regional countries and special guests from
Japan are also invited over to Singapore, these special guests and visitors
would need somewhere to stay over the next 3 days of the event. Our “Smart Hotel” is able to provide comfort
and convenience through technology.
One
example of a guest who stayed in Capri by Fraser was ironically, a cosplayer
from Singapore, Germaine Tan. Along with an average of 7 other people, she
stayed in Capri by Fraser throughout the 3 days the event is held. This would
show how much Capri by Fraser’s accommodation and service can provide for AFA. Singapore,
being such a small country, can attract locals because of such inconvenience-
So what makes tourists a different case?
Hence,
we would like to collaborate with AFA and be their official hotel. Artistes or
visitors would be able to stay in the hotel at a special or discounted rate. This
would be a bundle or package price of the festive tickets and the accommodation
fee. By doing this, we can ensure that visitors who come for this special rate
is truly attending AFA.
Moreover,
not only will such rates benefit Capri by Fraser, it will also benefit AFA and
the guests and visitors of AFA. Capri by Fraser is also able increase the
hotel’s awareness since it is rather new.
Special
Idol Event- “Dine with your idol”
Being
the official hotel, we would like to support the event by proposing an event in
our function room, “The Pod”. As most fans participate in AFA for the concerts
and is even willing to pay up to SGD$408 just to see their performance, we are
able to see that these fans are very extreme and dedicated.
As
Capri by Fraser is not able to hold 85,000 visitors in the hotel, one special
event we have thought of is to “Dine with your idol”. The thought of the
personalised service, “Dine with your idol”, alone simply excites and tempts
these dedicated fans. Hence, we would like to propose to the event organizers
to allow artistes or special guests involved in AFA to dine with their fans in Capri
by Fraser’s ballroom.
The
dinner event will be held after the last day of AFA and it will be a banquet
style dinner with several tables. In between courses, idols are given the time
to go up on a small platform stage to give a short speech to their fans and
thank them for their continuous support. A translator will be there as well to
minimize the language barrier.
AFA
will benefit as a percentage of the ticket sales from this event will be given
to AFA while the rest will be to the hotel such that we may at least break
even. This event is similar to the concept of “Gala Dinner” whereby it is
usually held at the end of the tour. This event can be memorable to many- the
artistes and visitors.
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